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How to Use Google Keywords For Your Business Strategy

Are you advertising on Google? If not, you may be surprised by the results you get from Google Advertising. Google Ads promote incredible visibility for your business or brand. You can also be very specific with who sees your ads. Google Keywords can also help you predict the audience for your ads. Even if you don't want to run ads, Google Keywords can provide incredible insights for the traction of your business concept.

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Growing Business with Google Shopping Ads

That's why it's important to partner with an e-commerce developer like Cote Media who understands all the nuances of online shopping from the get-go. This type of work can be streamlined well in advance of a website's launch. Streamlining this work vastly reduces production time and costs, as well as headaches when the store inevitably wants to start advertising on Google.

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Don’t Overlook Conversion Optimization

While there are brand-building benefits to posting on social media, the main goal is typically conversions–motivating your followers to click on your posts, visit your site, and take some sort of action. Conversions don’t always mean making a purchase; your organization can classify any event in the sales pipeline as a conversion. Surprisingly, many organizations […]

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Social Media: Ain’t Nobody Got Time for That (Except us!)

It can be safely assumed that social media marketing is becoming a lucrative part of every business’s growth plan. At first glance, it doesn’t seem all that complicated. What does it take to write a few Facebook posts a few times a week? Once you start digging more deeply, you’ll find that social media marketing […]

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