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Blog — Google Shopping RSS

Google's New Shopping Platform Competing with Amazon

Google just launched a new shopping platform that is positioned to compete with Amazon. The platform is characteristically Google-esque with a simple landing page that emphasizes the search features followed by sectioned departments. In terms of aesthetics, the Google platform is far more attractive and user-friendly. The Amazon website, despite years of continuous upgrades, still has a  web 1.0 look, while the sleek new Google Platform looks entirely new down to its core infrastructure. The simpler Google style is less busy than its Amazon counterpart which may be the result of fewer retailers integrated into their system. Right now, Target and Best Buy are the primary retailers promoting and selling their products via the site.  In order to integrate your store...

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Growing Business with Google Shopping Ads

That's why it's important to partner with an e-commerce developer like Cote Media who understands all the nuances of online shopping from the get-go. This type of work can be streamlined well in advance of a website's launch. Streamlining this work vastly reduces production time and costs, as well as headaches when the store inevitably wants to start advertising on Google.

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Now’s the Time to Launch Your Ecommerce Website

Now’s the Time to Launch Your Ecommerce Website On average, millennials now make 54% of purchases online. ECOMMERCE IS GROWING EXPONENTIALLY According to a Statista report, ecommerce is expected to hit $4.5 trillion in sales by 2021. Driven largely by an increasing reliance on smartphones and other devices, ecommerce is more than thriving; its rise […]

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