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Blog — Holiday Buds RSS

It’s Not Budweiser Without the Clydesdale!

Sunday, The Wall Street Journal reported that in an effort to market Budweiser to the 21-27 year old demographic, Anheuser-Busch would be dropping the Clydesdale! Long-time consumers responded quickly and harshly on the King of Beers’ Facebook page! WSJ got it wrong, though! Targeting a younger demographic doesn’t mean the end of the iconic horses […]

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