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Have You Bought a Magazine Today?

If you’re one of the three people reading this then no, you probably haven’t. We haven’t either. We’re not trying to specifically knock the magazine industry, but rather we only point out that this battle, for the immediate future, has a pretty clear winner:

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Is your new media working for you?

That’s the question isn’t it. According to a new report from the founder of SocialMediaExaminer.com, the results are a mixed bag: While 90 percent of marketers now say that social media-related marketing is important for their business, nearly 25 percent are still in the dark when it comes to measuring its effect, according to the third annual Social Media Marketing Industry Report from Michael A. Stelzner, founder of SocialMediaExaminer.com.

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The Keys to a Whole New Generation of Customers

New Media The Keys to a Whole New Generation of Customers “The 1,100 small business owners surveyed said the biggest benefits of social networking were the abilities to generate leads, keep up with their industry, and monitor the online conversation about their business.” Mashable

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