Need some help? Call us! 732-747–4300 or email


Show ads to the right people.

Find new customers, or people who have visited a specific page or taken a desired action on your website.

Drive more sales.

Set up automatic bidding to reach people who are more likely to take an action you care about, like making a purchase.

Measure the results.

Better understand the impact of your ads by measuring what happened as a direct result.

Facebook / Instagram Business Manager

The Facebook Business Manager, which also controls your Instagram advertising, is a free tool provided by Facebook to bring all your people and assets under one-roof. Cote Media is a leading provider of all related services for the Business Manager.

Facebook Tracking Pixel

The Facebook Tracking Pixel (FTP) is a little piece of HTML code that allows Amazon, for example, to deliver social media content to you after you've visited their site. Not having the pixel installed means that you are not gathering invaluable user data that can help you engage with new and existing customers on social media.

Business Instagram

Using your Facebook Business Manager, you can control how your sponsored ads appear to Instagram users. The data you gain from your Facebook Tracking Pixel also corresponds to Instagram and can help you target your customers and audiences more accurately.

Custom Lookalike Audiences

Imagine if you could find other new customers who match your current best customers! You can! Using lookalike audiences, you can program Facebook and Instagram to attract customers who are likely to engage with your brand just like your best customers do!



We offer several options for businesses large and small. We also have DIY options.


We set-up your Business Manager or teach you and your team how to do so.


Start running campaigns on Facebook and Instagram to drive new conversions

Business Manager Options

Request A Facebook Manager Consultation





Advertising Tips and Trends

Improve Offline Event Sets in Facebook Ads Manager
Offline Event Sets Help Businesses with Greater Offline Conversions Don't get frustrated by trying to measure how successful your online...
Facebook Search Ads Now Open to All
Start Appearing to Customers in Search Results on Facebook Been longing to start appearing in Facebook Search ads? The time has...
NEW! Use Augmented Reality in Your Facebook Ads
Did you, like so many other people, fall in love with the fun augmented reality effects of SnapChat and similar...
Collaborate with Facebook's Creative Hub
  How are you collaborating with your organization to design and implement your Facebook and Instagram ad campaigns? Are you...
US Election Week Brings Big Changes for Social Media Advertising
  In the run-up to the 2019 election this November 5, 2019, both Facebook and Twitter have made announcements that...
New Facebook Placement Availability Offers Businesses Better Exposure
Facebook released a game-changing set of new placement options for advertising this week that will help businesses gain even more...
Home Page Slideshow Pros and Cons
  There is no question that making a great first impression on your website (and elsewhere in life) is paramount....
Create Audiences and Targeted Ads from Events
  Event Custom Audiences and ads on Facebook are an effective way of honing in on some of your most...
Get Ready for the Advertising Trifecta!
We are less than two months away from the annual shopping trifecta: Black Friday, Cyber Monday, and Giving Tuesday. Over...