Fall is one of the best seasons to start new marketing campaigns and advertising initiatives. Why? Perhaps we never grew out of the “start of school” attitude. We are primed to be engaged with new ideas and challenges after the close of summer. Now is an ideal time to start a new advertising effort.

With vacations ended and children back at school, everyone is more motivated to focus on business efforts. Audiences are more apt to get involved with marketing campaigns as well with fewer distractions.

Savvy marketing companies have been preparing for the Fall Marketing Campaign all summer long. But if you didn’t plan anything yet, it’s not too late to get started on seasonal advertising.

What are some ideas for Fall Advertising Efforts?

Regroup Among Your Organization

It’s not just about refocusing your efforts for your customers, it’s also a great time to check in within your organization to regroup. Employees are far more focused, and now is a great time to make sure nothing fell through the cracks with everyone’s summer vacation. Here are some management ideas for Fall:

Holiday Planning

We all know Fall is packed with holidays and planning for winter holidays. Is it appropriate for your organization to leverage Halloween, Black Friday, Thanksgiving, Chanukah, Christmas, or New Year’s to engage with your audience? Now’s the time to start planning. How?

Start Shopping Advertising and Platform Development

With Black Friday and Christmas Shopping around the corner, now’s the time to start developing your online shopping advertising. Where to start?

Check in on Your Facebook Pixel

Do you have your Facebook Pixel installed? Now’s a good time to start using its data to target new customers. How can you find new customers via your pixel?

Create Savings Opportunities

Everyone is saving for holiday shopping, events, and time off. Show them you respect their budgets by offering genuine savings during this time.

Sponsor Holiday Fundraisers

Organizations are running fundraisers for food banks, holiday clothing, and gift drives. Not only is it a great way to build morale within your organization, but fundraisers can often boost advertising efforts. What are some fundraisers?

Contact Cote Media

Need help with your online marketing and seasonal advertising? Contact Cote Media today!